Gone are the days where we need to hypothesise about what drives our customers. At Surf Pacific, the use of modern technology combined with advanced human thinking provides a bullet proof strategy to increase the rate of conversion for our clients.
CRO combines human intelligence with modern technology to identify and act on the behavioural psychology of your customers. Our process involves:
How will we know where we are going if we don’t know where we have been before? An imperative start to any good CRO campaign is data collection. This analysis is what will provide a strong foundation for intelligent decision-making. If we understand what the core problem is we can better determine the solution.
Our in-house team of marketing specialists are available to write, design, analyse and implement strategies. We believe in the thinking of ‘launching now and perfecting later’. The sooner we can get the campaign up, the sooner we will have the key data coming through. This data will be analysed to make the small changes, which offer maximum benefit.
leads generated
integrated client strategies
yrs experience
We don’t believe in a “set and forget” philosophy. The consumer market is an ever evolving organism that is constantly getting smarter and seeking more. By constantly analysing our results and data, we can make more informed decisions. We can keep you one step ahead of your competitors.
As a part of our process, our team works closely with clients to help increase, manage and convert leads. Our easy to use lead management system allows us to track all the important data. We can not only track the process from enquiry to conversion, but also aid our clients in closing the gap that exists here.
We believe effective communication is the key to a successful marketing campaign. Our account managers have been carefully selected and trained to listen, strategise and act for our clients.
Businesses have different weak spots, if leads are not a problem but converting them is, then CRO should be a priority. It’s important to note that CRO often incurs a ‘technology fee’ as well as a team to implement the strategy for you. Any small to medium-sized business should expect to pay between $600-$4000/month for an effective CRO, technology, strategy and implementation. Anything less than $600/month and you have to ask yourself – what is the quality I am paying for? In contrast, spending over $4000/month on CRO alone is a massive expense for any SME. Which should beg the question, am I getting value for money?
One of our core values is transparency, unlike many agencies that withhold their pricing model we believe in being completely open in all aspects of our business. Here you will find a complete pricing guide for our stand-alone CRO packages.
Contact Sales*all prices include gst
Effective | Competitive | Performance | |
---|---|---|---|
$875 /month | $1,662 /month | $2,449 /month | |
Prospect Journies | |||
Prospect Journies | 8 | 12 | 32 |
Website Integration | |||
Website Integration | |||
Landing Pages | |||
Landing Pages | see pricing | see pricing | see pricing |
Lead Nurturing | |||
Lead Nurturing | |||
Follow up series | |||
Follow up series | |||
Offer Series | |||
Offer Series | |||
Marketing Automation | |||
Marketing Automation | |||
Site Tracking | |||
Site Tracking | |||
Event Tracking | |||
Event Tracking | |||
Automation Map | |||
Automation Map | |||
Automation Goals | |||
Automation Goals | |||
Email Marketing | |||
Email Marketing | Bi-Monthly | Monthly | Fortnightly |
Email Campaigns | |||
Email Campaigns | Bi-Monthly | Monthly | Fortnightly |
Subscription Forms | |||
Subscription Forms | |||
Dynamic Content | |||
Dynamic Content | - | ||
Email Segmentation | |||
Email Segmentation | |||
Split Testing | |||
Split Testing | - | ||
Sales & CRM | |||
Sales & CRM | - | ||
Pipeline Management | |||
Pipeline Management | - | ||
Contact & Lead Scoring | |||
Contact & Lead Scoring | - | ||
Messaging | |||
Messaging | Limited | Limited | Limited |
SMS | |||
SMS | - | 1,500 SMS Credits for $480 | 1,500 SMS Credits for $480 |
Site Messages | |||
Site Messages | - | - | |
Facebook Custom Audiences | |||
Facebook Custom Audiences | - | - | |
Conversions | |||
Conversions | - | - | |
Users | |||
Users | up to 10 | up to 15 | up to 25 |